Good news for people who are frustrated by food and drug companies making claims about their products.
Dannon Yogurt was ordered to pay $45 Million in a Class Action case brought in Federal Court on behalf of Dannon’s customers. The complaint focused on Dannon’s ACTIVIA and DANACTIVE yogurts that had been advertised as being “clinically” & “scientifically” proven to regulate digestion and boost immune systems.
The Federal Judge ruled that Dannon had not adequately proven their claims. Besides the monetary damages, Dannon is being ordered to change its labeling and advertising for the products.
At first blush, some observers thought the award amount was high for a “food labeling” class action. However, when one considers that Dannon sold these yogurts at a 30% higher price than their other products based on the false benefits, it is easy to understand why the courts came down so hard on Dannon.
Consumers who purchased Activia or DanActive in the past two years are entitled to receive settlement payments of between $15-$100. Payments over $30 will require receipts, but for payments between $15-$30 receipts are not required.
The website allows consumers to enter in the date, location, specific product & cost of their related purchases. If the total cost is more than $30, then you must submit the receipts.
Related Websites:
California Class Action Attorneys
